Market Briefs

February Market Brief – NWMAR Highlights

March 27, 2026

In February 2026, the housing market across Bartow and Gordon counties showed stronger momentum than in January, with both markets posting notable month-over-month gains in homes sold. While pricing trends varied slightly by county, home values generally remained stable to stronger year over year, signaling continued demand across Northwest Metro. Inventory also stayed elevated compared to last year, giving buyers more options as the spring market begins to take shape. As supply remains higher and activity picks up, REALTORS® are well positioned to help buyers and sellers navigate changing conditions across both counties.

  • Bartow County – February 2026:
    Bartow County recorded 102 single-family home sales in February, a strong 56.9% increase from January, though still 14.3% below February 2025. Pricing remained relatively steady, with the median sales price at $335,000, unchanged year over year but down 6.0% from January. The average sales price rose to $367,500, up 3.4% month over month. Inventory remained elevated, with 468 active listings, up 32.2% from last year, while months’ supply stood at 3.9. New listings totaled 160, down 5.9% year over year and 29.2% from January, reflecting a market with more available inventory but fewer new properties entering in February.
  • Gordon County – February 2026:
    Gordon County also gained momentum in February, with 44 single-family home sales, up 57.1% from January and 33.3% above last February. Pricing remained solid, with the median sales price rising to $287,000, an 8.3% increase year over year, though down 9.3% from the month prior. The average sales price reached $350,000, up 31.3% from February 2025. Inventory levels stayed elevated, with 197 active listings, up 20.9% year over year, and months’ supply at 4.4. New listings totaled 74, up 29.8% from last year and down just 1.3% month over month, continuing to give buyers more options than they had a year ago.

Snapshot of February Key Metrics

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Bartow County • February 2026
Metric Value Y/Y % M/M %
Units Sold102-14.3%+56.9%
Median Sale Price$335,0000.0%-6.0%
Average Sale Price$367,500-0.8%+3.4%
Active Listings468+32.2%-1.9%
Month’s Supply3.9+29.1%-0.7%
New Listings160-5.9%-29.2%

Snapshot of February Key Metrics

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Gordon County • February 2026
Metric Value Y/Y % M/M %
Units Sold44+33.3%+57.1%
Median Sale Price$287,000+8.3%-9.3%
Average Sale Price$350,000+31.3%-4.6%
Active Listings197+20.9%+0.5%
Month’s Supply4.4+14.0%-1.6%
New Listings74+29.8%-1.3%
About the GMLRA Market Brief

The Georgia Mountains & Lakes REALTORS® Association (GMLRA) Market Brief is compiled by Georgia Multiple Listing Service (GAMLS). For more information on details of this month's report, please contact the Association at 404.845.4024.

*Each month, the numbers reported for the previous month are updated to reflect additional recordings.

About the Georgia Mountains & Lakes REALTORS® Association

The Georgia Mountains & Lakes REALTORS® Association (GMLRA) has been an instrumental factor in the growth of real estate in the Habersham, White and Rabun, Georgia area for more than a decade. GMLRA serves as a central source of information for its members, with mainly focusing on real estate education, the promotion of professionalism in the industry and representing REALTORS® members with legislative initiatives to create positive change for the real estate community.

About Georgia Multiple Listing Service

Since 1962 Georgia MLS has been providing real estate professionals with exceptional service, proven technology solutions, and unmatched value. With a laser-sharp focus on making the day-to-day tasks of our MLS subscribers more functional, more productive, and more profitable, we continue to implement the service blueprint that has led to our continued growth. For additional information or to start a discussion about how to partner with GAMLS please contact georgiamls@gamls.com.

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